Client
Ninety Five is an international company with an American and a European office that deals with the sale and purchase of “Wizards of the Coast, ninety-five: The Gathering” products.
2020
NINETY FIVE
E-commerce selling "Wizards of the Coast, Magic: The Gathering" products
What we have done
- UI/UX DESIGN
- WEB DESIGN
- DEVELOPMENT
- SEO
- MARKETING
Projects
The Ninety Five project was mainly focused on the creation of a platform that would include an online e-commerce for the retail sale of "Wizards of the Coast, Magic: The Gathering" products and playing cards, and a buylist for the purchase of cards from players who want to sell them. In addition to the "Mobile First" platform, a digital marketing strategy has been developed in order to increase the company's online presence, acquire new customers and make it easier for loyal customers to buy through online channels.
What we have done
At Biscuitway we worked closely with the client from idea realisation through to go-to-market. The cornerstone of the project focused on a good and effective UI and UX, then we moved on to the development of the website, SEO strategies for search engine positioning and the writing of the persuasive copy for every single page of the site both in Italian and English. Finally, social media marketing and growth hacking strategies were implemented to increase the user base and launch the project.
