2021

SELA

APIs development for e-commerce


What we have done

  • WEB DEVELOPMENT

SELA is a marketplace in the United Arab Emirates that offers access to a wide range of the best products from local and international brands and companies of various categories, from food to fashion and electronics, at competitive prices.


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The customer, having a very large number of items, needed to better manage and communicate the interface with the e-commerce mobile app.


Our Tech department was responsible for developing APIs to manage the interface with the e-commerce mobile app.

In order to manage more than 20,000 products within the shop, we focused on improving the performance of the platform, the checkout flow, the internal search function and some functional elements that involved both backend and frontend development.



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